Tamil Nadu Team

From Left to Right:R.Anguraj,K.Gopal,R.Prakash,Arun Kumar,Pavan Kumar,Sathish Kumar
Kanimozhi,Dayanidhi,Thiagarajan,ArabathHussian,Subramani,Sankayan





Xplore meeting at pondicherry by ArunKumar.S

            SPEAKER: Dr.Rajendran, urologist.

            VENUE:  Hotel Annamalai, Pondicherry.

            DATE: 25/09/10

PREWORK

MENTOR SELECTION:

Ø Dr.Rajendran (urologist) one of very potent urologist in Pondicherry.

Ø With the help of retailing we analyzed that the Doctor having more potent for our products

Ø He already prescribing our products (Alfusin-D and urivoid).

Ø He was not prescribing Ston1& urifast. But he prescribed competitor brands like kcit and martifur very well.

Ø We analyzed that the Dr is activity minded and also himself he want to conduct non uro’s meeting.

Ø We spoke with the doctor and finalize the date and venue.

AUDIENCE SELECTION

Ø Audiences are potent doctors for our product in that some of them prescribing our brands, and some of them are prescribing our competitors.

PRE WORKS DONE AFTER FINALYZE THE DATE AND VENUE

Ø After finalized the date and venue we invited the non uro’s with the invitation.

Ø We printed totally 100 invitations; I and sureshkumar (Cipla Life care B.M) invited non uro’s in Pondicherry and Cuddalore.

Ø We collect the mobile numbers of all the non uro’s whom we invited.

Ø And sent messages to all doctors via way2 sms in daily bases for one week.       

WORKS DONE DURING XPLORE

Ø During Xplore we arrange table with our products and also literatures.

Ø Before starting the Xplore meeting we ran the Cipla corporate film.

Ø After finishing corporate film we invited Dr.venkateshwaralu (senior surgeon) to welcoming the mentor.

Ø  The doctor discussed about the BPH and also kidney stones.

Ø The mentor given the booklets to the audience

Ø Also he presented the case study.

Ø The audience asked many questions to the mentor and clarifying their doubts.

Ø After finishing mentor’s presentation again we invited Dr.venkateshwaralu to give momentum to the mentor

Ø Finally vote of thanks given by Mr.Rajendrarao, B.M, Ciplauro1.

Ø  We successfully finish first Xplore meeting with the dinner.

Ø We asked feed backs to the mentor as well as non uro’s.

Ø All are told very happy with this meeting and most of them promised to prescribe our products.

POST WORK PLANNED

Ø After finishing the meeting I have to give regular frequent reminder to the mentor.

Ø And also concentrate non uro’s who were attended the Xplore meeting.

Ø I promised that surely business from non uro’s will increase with the help of this activity

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TV Show With Dr.Hemraj at Jaya Plus

It is on 28^th Sep 2010 with Dr.Hemraj at Jaya Plus TV leading Tamil channel in India.First show participated by Dr.Hemraj is upcoming urologist in Chennai.It is a Live T.V show Doctor is spoke about the BPH.Around 21 callers from various parts of TamilNadu and from emirates called to doctor and they clarified there doubts.There was good interaction taken place between doctor and the audience. Doctor has given an excellent speech about the BPH and how it causes.It created a Mass Awareness among the people in all parts of state.In the show doctor gave his personnel number to the TV studio and it is also flashed in the show once the show is over doctor was getting continuous calls from callers.When I and doctor were returning from TV show doctor in doctor’s car doctor was continuously talking to callers.At last I said thanks to doctor he in turn said “don’t thank me anguraj I should thank you for giving me this opportunity”.Doctor is sure of giving us support on all products.Doctor has practicing a whole day practice in CTH in Anna nagar and I’ am giving a regular follows and Doctor also committed to give full support to all products.

BPH Camp with Dr.Jayaraman held at Pavithra hospital by Prakash.R and R.Anguraj

We discussed with Dr.Suresh kumar the M.D of pavithra hospital with Target Prostate success.Doctor appreciated the video and also asked us about doing a activity in pavithra hospital. We told about our procedures of doing camp with urologist and non-uro’s.Immediately he gave a call to Dr.Jayaraman HOD of Urology at Madras Medical College & Hospital and confirmed the date 27/09/2010.Then we started distributing the 2000 pamphlet to more than 40 nearby chemist chambers. We also distributed the pamphlets in major Supermarkets and Hotels. We hanged two banners in front of the hospital in visible area

In the camp totally 31 patients came and all are pure urology patients

Out of 31 patients 23 were prostate patients and remaining were stone patients

Dr.Jayaraman did scan for  12 patients and all were found symptomatic

We totally got 30 prescription of our various products like Urifast,Ston1,Urimax-D,Alfusin-D and Urimax.We expect a business of 10-15000 from pavithra hospital this month .Both Dr.Jayaraman and Dr.Suresh kumar were happy and promised a sure support of all urology products.Here after we can expect a regular business of 10000 from this hospital.Because of this camp we got a strong relation with all hospital staffs and pharmacy people